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Apple holds special developer event touting immersive media experiences for Vision Pro

Coinciding with this week’s launch of Apple Vision Pro (M5), Apple held a special “Meet with Apple” event at its Developer Center in Cupertino focused on visionOS. Throughout the multi-day experience, Apple showed developers the best practices for creating immersive experiences for the spatial computing platform.

Apple invited developers to attend the event in-person this week, but it was also streamed live on YouTube.

The event included hours of presentations on “how to create compelling interactive experiences for visionOS and capture immersive video.” There were also sessions, one on one consultations with Apple representatives, a community mixer, and more.

Here’s how Apple presented the event to developers:

During this Day 1 livestream, we’ll show how visionOS 26 can help you tell impactful immersive and interactive stories. You’ll learn how to frame your creative ideas for formats like Apple Immersive Video and explore real-world examples from past productions. You’ll discover how to design for spatial interaction and tell stories that make the audience part of your experience. And you’ll find out how to use SharePlay and spatial Personas to help people connect over your ideas.

On Day 2, we’ll dive deep into Apple Immersive Video and Apple Spatial Audio. You’ll discover how to create entirely new media experiences, get started with Apple Immersive Video, explore new production workflows, and dig into previous Apple Immersive productions.

You can watch the videos of the event on Apple’s developer YouTube channel:

Holding such an expansive, in-person event for developers focused on visionOS is a testament to Apple’s ongoing commitment to the Vision Pro platform. Be sure to also check out my in-depth review of Apple Vision Pro (M5).

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Avatar for Chance Miller Chance Miller

Chance is the editor-in-chief of 9to5Mac, overseeing the entire site’s operations. He also hosts the 9to5Mac Daily and 9to5Mac Happy Hour podcasts.

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