Apple just reported its latest quarterly earnings, which set a new revenue for the September quarter. But the company also teased that an even bigger accomplishment is coming next quarter.
Apple projecting 10-12% growth during holidays for best ever quarter
The iPhone 17 family is clearly proving very popular for Apple. Though today’s earnings only include a little more than one week’s worth of iPhone sales, Apple shared big projections for the next quarter that ends in December.
“We expect total company revenue to grow by 10 to 12% year over year, we expect iPhone revenue to grow double digits, year over year, and we expect that that would make the December quarter the best ever in the history of the company,” Cook said. […]
Cook said that Apple was confident in its guidance because of the strong reception for the company’s new iPhone 17 devices, released in September, which he said was “off the chart.”
This kind of growth is well above what analysts were expecting.
CNBC notes that before today, analysts thought Apple would guide to $132.31 billion in the coming quarter. If the company hits, say, 11% growth, that would be a total of $136.73 billion in revenue—easily besting expectations.
Last year’s holiday quarter also became Apple’s best quarter ever in total revenue, with $124.30 billion.
So with the iPhone 17 family outperforming last year’s iPhone 16, it’s no surprise that Apple expects to best itself yet again. What is surprising is just how much growth the company is projecting.
What are your takeaways from Apple’s quarterly earnings or projections for the holiday quarter? Let us know in the comments.
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