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Michael Steeber

‪MichaelSteeber‬

Michael is a Creative Editor who covered Apple Retail and design on 9to5Mac. His stories highlighted the work of talented artists, designers, and customers through a unique lens of architecture, creativity, and community.

Contact Michael on Twitter to share Apple Retail, design, and history stories: @MichaelSteeber

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Apple’s latest store design comes to Canada at Toronto Eaton Centre December 14

More than four years after introducing new design thinking to its retail stores, Apple is bringing the latest aesthetic to Canada for the first time. On December 14 at 9:00 a.m., Toronto’s Apple Eaton Centre will open in a new and expanded space in the mall, replacing the original store that has served customers since May 2006. If you attend the store’s reopening, we’d love to see and share your photos.


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Shelby Edwards and James Whitney of littledrill studio help photographers find their creative voice through Today at Apple

“We have these crystals that we had photographed a bunch of times in a bunch of different ways. And then this girl picks it up and she shoots down the barrel of the crystal and creates this beautiful kaleidoscope image, and I’m just like, ‘That’s gorgeous. I never saw it that way.’”


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Code with Apple sessions coming to Apple Stores around the world in December

Apple is promoting the importance of coding and app development in its retail stores around the world with a collection of free Today at Apple sessions held from December 1-15. The lineup will include exclusive labs with designers and developers at flagship stores, and a new Coding Lab for Kids based on the Apple TV+ Original Helpsters.


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Late-night Today at Apple sessions could tap the creative energy of Apple’s only 24-hour store

Since opening in 2006, Apple Fifth Avenue in New York City has held the title of world’s only 24-hour Apple Store. When the cube returned this past September after years of renovations, the new store earned another distinction: the world’s only 24-hour Forum for Today at Apple creative sessions. Apple says the store is “Always Open to Open Minds.” With a bright new space and a renewed focus on connecting people, it’s time for Apple to tap the energy of the city that never sleeps and keep creativity flowing all day and all night.


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Apple Tower Theatre: Checking in on the restoration

Apple’s isn’t ready to premiere its first retail store in Downtown Los Angeles just yet, but the stage is set. Broadway’s Tower Theatre is undergoing the largest transformation in its 92-year history. Apple’s restoration of the building will save an important part of Los Angeles culture and draw new energy to downtown’s core. Here’s a look at what’s been done so far.


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Hands-on with Aero, Adobe’s new AR creation app

Augmented reality has captured the excitement of tech companies and the creativity community, but a lack of approachable tools for creating AR content has slowed its growth and widespread acceptance. For AR to be as transformative as we’ve been promised, something has to change. Adobe thinks the answer is Aero, its new AR authoring tool debuting today on iPads and iPhones.


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Adobe MAX 2019: Photoshop on iPad arrives, Adobe Aero debuts on iOS, more updates to Creative Cloud apps

Adobe is marking the start of its annual creativity conference today with significant updates to many of its desktop and mobile Creative Cloud apps. Headlining Adobe MAX 2019 is the release of Photoshop on iPad alongside the launch of Adobe Aero, a preview of Illustrator on iPad, and enhancements across the board to video apps.


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Made in LDN Showcase will highlight Today at Apple creations in London

One of Today at Apple‘s most significant cultural contributions this year was Made in LDN, a special extension of the free creative sessions already offered at Apple Stores around the world. To celebrate the achievements of young Londoners who took part in sessions this summer, Apple will host a Made in LDN Showcase from November 8-10.


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