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Apple News and Brief History

Before you can properly understand Apple News, it’s important to know its history. Apple was founded by Steve Jobs and Steve Wozniak in 1976. In 1977, Apple’s sales were growing with the success of its early computers. Within a few years, Jobs and Wozniak hired designers and a production line crew. Apple went public in 1980 and was an instant success. Over the next few years, Apple shipped new computers featuring new graphical user interfaces, such as the original Macintosh in 1984. As the market for personal computers expanded through the 1990s, Apple lost market share to the cheaper Microsoft Windows on PC clones. Eventually, Wozniak and Jobs both left Apple. Jobs would go on to found NeXT and would return to Apple when NeXT was acquired in the late 90s. Apple then began a journey to the great second act in the history of the business world.

Since the release of the iPod in 2001, Apple has become a major player once again in the technology industry. After releasing the iPhone in 2007, the iPad in 2010, and the Apple Watch in 2015, Apple is now one of the largest companies in the world. Apple’s worldwide annual revenue totaled $274.5 billion for its 2020 fiscal year.

Today, Apple operates retail stores all across the world, has a growing services division, and an ever-expanding hardware lineup. The technology industry follows Apple news to see where the company is headed in the future.

Keep reading for the latest Apple news

Apple Q2 earnings expectations: 51 million iPhones, $52 billion revenue, first quarterly decline since 2003

Later today, at about 4.30 PM ET, Apple will announce its financial earnings results for fiscal Q2, including the latest three-month sales numbers for iPhone, iPad and Mac.

Although Apple is still going to post profits in the billions, still one of the most successful companies the world by all metrics, investor expectations are low as the company guidance indicates it will report its first decline in year-over-year quarterly revenue since 2003. The primary cause? Falling iPhone sales …


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Report: Apple slowing down recruiting efforts as it dismisses over 100 recruiters, some employees

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Apple appears to be making some cuts in its recruiting department. According to a new report from VentureBeat, Apple recently has been letting go of all of its contract recruiters, as well as some of its in-house full-time recruiters. In total, these cuts affect more than 100 people and there are no signs of them being replaced.


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After retail store launch, Apple’s iPhone Upgrade Program is now available online

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Alongside the announcement of the iPhone 6s and iPhone 6s Plus last year, Apple announced a new program designed at encouraging users to upgrade their device every year, as opposed to the traditional two-year cycle. At launch, the iPhone Upgrade Program was oddly only available to customers shopping in Apple Stores. Today, however, Apple has expanded the program to the online store so all customers can now take advantage of it.


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Review: The Dux for iPad Pro is a lightweight, rugged case with a handy Apple Pencil holder

Ever since the iPad Pro came out, it seemed like an obvious third-party accessory would be a case that could also hold a Pencil. However, six months on, the number of iPad Pro cases with good Apple Pencil compatibility is still pretty small. You are by no means spoilt for choice if you are looking to buy an iPad Pro case with Apple Pencil holder.

The Dux ($59.95) is a solid attempt at such a case, a lightweight 12.9-inch iPad enclosure providing some protection against drops and bangs, with an Apple Pencil holster on the side. Its simplicity is refreshing, but that brings with it some shortcomings. Read on for my review.


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Reporters allowed inside Pegatron iPhone assembly factory for the first time

Over the weekend, Bloomberg posted an exclusive report of Pegatron’s iPhone plant in China. Although Foxconn is Apple’s primary assembler, Apple has moved more of its iPhone assembly contracts to Pegatron in recent years to diversify its supply chain.

The Bloomberg report describes how the factory is managing its workforce, tracking hours via automated systems, and tackling labor issues like overtime. This is the first time Pegatron has allowed official press to photograph the insides of the factory, where 50,000 people work on the floor.


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This week’s top stories: WWDC, iPhone rumors, 12-inch MacBook updates, Apple Car & more

In this week’s top stories, the iPhone rumor mill was in full effect as reports surfaced claiming Apple could introduce an new all glass design for a next-generation device. That news was accompanied by Apple’s 12-inch MacBook refresh, an official announcement for WWDC, and the latest Apple Car news. Head below for the quick links to all of this week’s top stories and much more:


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Opinion: How Apple could tempt me to upgrade to an iPhone 7

After reading Zac’s opinion piece on how the iPhone SE could actually tempt him not to upgrade to the iPhone 7, I realized that I hadn’t even begun to think what Apple could do to get me to want to upgrade to an iPhone 7. Overall I’ve been happy with the iPhone since its iPhone 5 iteration. It was the device I felt Apple really hit its stride with the hardware. I only upgraded to an iPhone 6 because I wanted a better camera and needed more storage space, but the larger form factor was a serious drawback for me. So what could possibly make me even want to upgrade from my current iPhone 6 to another phone later this year?


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Apple drops price of iPhone SE, iPhone 6s and iPhone 6 in Japan by 10%

Apple has cut the price of its iPhone lineup in Japan including the brand-new iPhone SE, by approximately 10% across the board. The price drop can be seen online on Apple’s Japanese storefront, via Macotakara.

A 16 GB iPhone SE was selling for 52800 yen (483 dollars). The new price from today is 47800 yen (437), representing an approximate $50 saving in dollar terms. Full list of price changes after the jump …


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Report: Apple’s iBooks and iTunes Movies in China shut down by government agency

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Last week, users in China mysteriously saw the iTunes Movies Store and iBooks Store shut down. At the time, it was unclear why the services went down, but now, The New York Times reports that the two stores were ordered to shut down by the Chinese State Administration of Press, Publication, Film, and Television.


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Apple rings in Earth Day with video highlighting iMessage and renewable energy

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Tomorrow is officially Earth Day and while it has already revealed some of its efforts, Apple this evening has uploaded a new video to its YouTube channel highlighting its green initiatives. The ad, entitled “iMessage – Renewable Energy,” highlights the company’s renewable energy efforts and encourages every one to “show some love for the earth.”


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Opinion: How iPhone SE is tempting me to actually skip iPhone 7

From iPhone 4 and beyond, I’ve never skipped out on buying a flagship iPhone. The white AT&T iPhone 4 in May 2011 was my first model, then iPhone 4s in November a month after its launch. Starting with iPhone 5, I’ve bought every flagship iPhone on day one (even camping out in line overnight at least twice). I pre-ordered the off-cycle release iPhone SE last month and switched from the top-of-the-line iPhone 6s Plus. I fully reserve the right to change my mind between now and September, but my experience with the iPhone SE so far and the current crop of iPhone 7 rumors has me thinking I just might hop off the upgrade train for the first time. Here’s why:


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Apple releases iOS 9.3.2 + OS X 10.11.5 public beta 2

Apple has just released the latest public builds of its iOS 9.3.2 and OS X 10.11.5 updates out to beta testers. Both platforms saw developer builds released yesterday, with small bug fixes noted in the release notes. Most interesting to note is that Apple once again has allowed a combination of Low Power Mode and Night Shift to be enabled simultaneously on iOS devices.


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iOS 9 climbs to 84% adoption, Apple ramps iOS 10 testing ahead of WWDC

Although Apple usually updates its iOS adoption statistics on a fortnightly basis, the company had strangely stopped updating its iOS chart last month. As iOS 9 growth appeared to have stalled, perhaps the numbers simply didn’t change significantly in that time. However, this week Apple has updated the chart with a significant jump, now reporting iOS 9 was seen on 84% of active devices as of April 18th. With iOS 10 set to be announced in June (and internal testing gradually ramping — see below), it appears iOS 9 will end up peaking around the 90% adoption mark in line with previous versions.


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Qualcomm CEO hints Apple will switch to Intel for iPhone 7’s LTE chip

Bloomberg reports that Qualcomm shares have dropped after the company’s CEO hinted that its biggest customer could switch to a rival supplier for future orders. Reading between the lines, the speculation is that its biggest customer is Apple (Samsung is the only other company close to holding that title) and that a switch to Qualcomm’s rival means Apple’s is considering Intel for LTE modem chips in the iPhone 7:


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Report: Apple’s cloud services backend revamp held back by internal ‘political quagmire’

The Information is reporting that Apple’s efforts to build out its own cloud infrastructure are being held back by company politics. Apple wants to overhaul its cloud services backends to rely on new technologies built in-house but is facing several roadblocks, attributable in part to power struggle between the Siri group and another group handling other Apple services like iMessage and iTunes.

According to The Information, one engineering manager has already resigned with more likely to follow.


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Report: Apple’s negotiations with Daimler & BMW for ‘Titan’ car project fall apart

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It’s been long rumored that Apple has been in negotiations with BMW and Daimler for its electric car project, with Apple perhaps considering using parts from either of the carmakers. Now, German news outlet Handelsblatt reports that talks between Apple, Daimler, and BMW have ended, citing “industry sources.”


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9to5Toys Last Call: Best MacBook Accessories, iPad Pro $650, Yamaha 7.2-Ch. A/V Receiver w/ AirPlay $297, more

Keep up with the best gear and deals on the web by signing up for the 9to5Toys Newsletter. Also, be sure to check us out on: TwitterRSS FeedFacebookGoogle+ and Safari push notifications.

TODAY’S CAN’T MISS DEALS:

Last Call Updates:

Apple 12.9-inch iPad Pro 32GB Wi-Fi in all colors: $650 shipped (Reg. $799)

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The best accessories for Apple’s 12-inch MacBook: USB-C cables, hubs, flash storage, more

Apple drops the price on refurbished 12-inch MacBooks, now start at $929 shipped

Apple iPad Air 16GB Wi-Fi in Space Gray or Silver $249 shipped (Orig. $399)

Daily Deals: Yamaha 7.2-Ch Network AV Receiver w/ AirPlay $297, Samsung Xpress Mono Laser Printer w/ AirPrint $60, more

Review: Are these third-party $11 Apple Watch Sport bands any good? Turns out, they aren’t too bad.

App Store Free App of the Week: Space Marshals goes free for the very first time ($5 value)

Upgrade Your Mac with 3 Great Apps: Scapple $9 (Orig. $15), STAMP Premium $5 (Orig. $10), Ghostnote $7 (Orig. $10)

BADLAND 1 & 2 for iOS now matching lowest prices ever from $1 (Reg. $5)

Apple offers Day One 2 iOS journal app for free ($10 value)

MORE NEW GEAR FROM TODAY:

Audio-Technica ATH-M40X Over-Ear Headphones + FiiO E6 Amp: $82 shipped ($105 value), more

MORE DEALS STILL ALIVE:

Smartphone Accessories: Pad & Quill Timber Catchall Stand for Apple Watch in cherry wood finish $64 (Reg. $99), more

NEW PRODUCTS & MORE:

VIZIO introduces the new M-Series with an updated design and 4K HDR displays

Apple joins Google, Microsoft and others in an open letter declaring anti-encryption bill ‘unworkable’

Just a day after a prominent legal expert described the proposed anti-encryption Burr-Feinstein bill as unconstitutional, unenforceable and harmful, Apple has called the proposal ‘well-intentioned but ultimately unworkable.’

The description is in an open letter from the Reform Government Surveillance coalition, of which Apple is a key member, alongside companies such as Google, Dropbox, Facebook, Microsoft and Twitter. The letter, addressed to the two Senators behind the proposed bill, explains why it would be harmful to the interests of both the U.S. people and American businesses …


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Here’s how Apple’s refreshed 12-inch MacBook compares to last year’s model

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Earlier today, Apple took wraps off of a refreshed 12-inch MacBook just over a year after the line was first introduced. While Apple is touting that this MacBook is faster and offers longer battery life than last year’s model, the company is notoriously vague when it comes to sharing under-the-hood details on its product pages. We’ve done some digging, however, and will attempt to break down all of the differences between last year’s 12-inch MacBook and this year’s upgraded model.


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Apple Pay comes to over 50 new banks and credit unions in the United States

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Apple Pay officially expanded to its sixth country yesterday with Apple adding support for Singapore and today, the company has added support for over 50 new banks and credit unions in the United States. Starting today, customers of the following banks and credit unions can add their debit and credit cards to Apple Pay and use it instead:


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