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Apple News and Brief History

Before you can properly understand Apple News, it’s important to know its history. Apple was founded by Steve Jobs and Steve Wozniak in 1976. In 1977, Apple’s sales were growing with the success of its early computers. Within a few years, Jobs and Wozniak hired designers and a production line crew. Apple went public in 1980 and was an instant success. Over the next few years, Apple shipped new computers featuring new graphical user interfaces, such as the original Macintosh in 1984. As the market for personal computers expanded through the 1990s, Apple lost market share to the cheaper Microsoft Windows on PC clones. Eventually, Wozniak and Jobs both left Apple. Jobs would go on to found NeXT and would return to Apple when NeXT was acquired in the late 90s. Apple then began a journey to the great second act in the history of the business world.

Since the release of the iPod in 2001, Apple has become a major player once again in the technology industry. After releasing the iPhone in 2007, the iPad in 2010, and the Apple Watch in 2015, Apple is now one of the largest companies in the world. Apple’s worldwide annual revenue totaled $274.5 billion for its 2020 fiscal year.

Today, Apple operates retail stores all across the world, has a growing services division, and an ever-expanding hardware lineup. The technology industry follows Apple news to see where the company is headed in the future.

Keep reading for the latest Apple news

Apple’s Back to School promotion returns to Australia and New Zealand w/ a Beats Solo2 promo

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Apple’s annual Back to School program returns in Australia and New Zealand with a promotion to receive a pair of Beats Solo2 On-Ear Headphones with qualifiying Mac purchases. Customers may also alternatively choose to receive savings on a new iPad (although there is currently an error on both sites not indicating how much can be saved). Last year’s promotion in Australia and New Zealand included an Apple Store gift card up to A$100/NZ$125, so it’s nice to see them promoting the acquired Beats brand and giving away instant credit for the headphones.


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Apple’s Irish data center faces delays as citizens raise concern over environmental impact on local wildlife

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Last year it was announced that Apple was planning a major new data center for County Galway in Ireland, as well as one in Denmark, both set to begin operations in 2017. According to a new report from Business Insider, however, Apple’s plans for the Irish data center have hit a speed bump. The report claims that the company’s $928 million dollar center has been put on hold due to complaints from the community.


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Apple eyes March 15 event for iPhone 5se, iPad Air 3 & Apple Watch updates

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Apple is currently aiming to unveil the new 4-inch the iPhone 5se, the iPad Air 3, and new Apple Watch band options at an event on Tuesday, March 15th, according to sources. We previously reported that Apple was on track to launch the new products during the week of March 14th. As the scheduled event is still a month-and-a-half away, the date could conceivably still shift or turn into an online announcement. The media event would be Apple’s first since September, and much like the fall event, is planned to touch on three major product categories for the company.


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Poll: What rumored 2016 Apple product excites you the most?

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If early indications are anything to go by, 2016 looks to be a relatively big year for Apple. After an ‘s’ year of iPhone upgrades, no new iPad Air model, and the original Apple Watch hardware going on two years of age, there is huge potential for the company to impress users and investors alike. We’ve already seen a handful of leaks and rumors pointing to possible releases for Apple this year, which makes us wonder: What rumored 2016 Apple product excites you the most?


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Alphabet has surpassed Apple to become the most valuable company in the world

Alphabet’s just-released Q4 earnings has seen its stock price rise in after hours trading, resulting in the Mountain View-based company passing Apple to become the most valuable company in the world. The company’s market capitalization was $517.6 billion at close, and while the price is still fluctuating after hours, Alphabet’s market cap will be over $540 billion tomorrow if these prices hold…


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Leaked iPad Air 3 case images hint at Smart Connector support, rear camera flash, and more

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A new leak spotted by Macoatakara that first appeared on an Alibaba site appears to hint at some potential changes coming with the iPad Air 3. Earlier this month, Mark Gurman reported that Apple announce a new version of the iPad Air at a March press event alongside new Apple Watch models. Now, a leaked case design suggests some of the potential new design changes that the iPad Air 3 could feature when it launches to the public.


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Apple asks FCC to recognize Made For iPhone hearing aids to encourage accessibility innovation

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Apple recently has filed a new document with the Federal Communications Commission in which it argues that Made for iPhone, or MFi, accessories should be acknowledged by the organization as alternatives for hearing aid compatibility compliance. Recently, the FCC has proposed that all phones and consumer wireless devices must be compatible with hearing aids.


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Apple reportedly building secret research team to develop virtual and augmented reality tech

<a href="http://9to5mac.com/2016/01/05/speck-pocket-vr-viewer/" target="_blank">Speck’s VR solution on the iPhone</a>

During this week’s earnings call, Apple CEO Tim Cook answered a question on virtual reality by saying “I don’t think VR is a niche…It’s really cool and has some interesting applications.” It looks like Cook’s statements have some background to them. According to a new Financial Times report, Apple had reportedly been prototyping VR headsets in the past under Steve Jobs in the mid-2000s, but the project was eventually abandoned once the technology was found to still be immature. With new acquisitions and a dedicated VR team, the effort is said to be once again a new focus.


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Report: Apple developing long range wireless charging tech for iOS devices

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According to a new report out of Bloomberg, Apple is working to develop wireless charging technology that could make its way into an iPhone by 2017. The report claims that Apple is working in conjunction with partners in the United States and Asia to develop the technology. The technology is said to allow iPhones and iPads to be powered from further away than current charging mat and inductive solutions allow.


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Apple to open its third retail store in Istanbul, Turkey later this year

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Apple looks to continue its rapid expansion of its retail stores according to a reliable local report from MacReports. The report claims that Apple is working towards launching another retail store in Istanbul, Turkey. The company is reportedly assembling a team to lead the process, as well as advertising new available positions in Turkey relating to the opening of another retail store.


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Tesla is moving away from an SDK and instead planning to allow app mirroring from iPhones to center consoles

Since Tesla launched the Model S in 2012, the automaker has been talking about releasing a software development kit (SDK) to create a full third-party app ecosystem for its 17-inch touchscreen, which acts as a center console for the Model S and X, but despite several inquiries from eager app developers, there has been little communication about the project until now.
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New ‘Pay with Venmo’ platform rivals Apple Pay as an in-app payment solution

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Venmo today introduced a new in-app payment option called ‘Pay with Venmo’ for both users and businesses alike. The feature allows vendors to directly integrate Venmo’s payment platform into their checkout process. And user’s can now simply select the Venmo option when checking out in supported apps, and no longer need to type in any credit card information.


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Apple issues Mac & iOS device AC Wall Plug Adapter + World Travel Kit recall for certain customers

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Apple today has announced a voluntary recall and exchange program for a select number of AC wall plug adapters used in Argentina, Australia, Brazil, Continental Europe, New Zealand and South Korea. America is not included in the recall. Apple says that in “very rare cases” the two-pronged Apple wall adapters could break and create a risk of electrical shock if touched.


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Apple retail chief Ahrendts says she treats retail employees like executives, 81% retention in 2015

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Apple retail chief Angela Ahrendts has recently sat down with Fast Company for a brief interview in which she discusses what her first two years at Apple have been like. Ahrendts previously was the CEO of high-end fashion retailer Burberry. Ahrendts notes of the strategies she’s employed to improve Apple’s retail chain, including her strategy of treating them just as she would treat an executive.


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Opinion: Now is the time for Apple to enter the VR market, but it shouldn’t go all in

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Apple has long been rumored to have an interest in the virtual reality market, but the company itself has always remained quiet on the technology. That’s not an unusual strategy for Apple, though, as it often only makes very general, or even negative, comments about a technology until it is ready to announce its own foray into a market. During the company’s earnings call for the first quarter of 2016, however, CEO Tim Cook was asked about his opinions on virtual reality.

Speaking on the call, Cook said that he thinks virtual reality has some interesting applications and noted that he doesn’t think it is a niche market, a comment often used against the technology by its naysayers. “I don’t think VR is a niche,” Cook said. “It’s really cool and has some interesting applications.”

This begs the question as to what exactly Apple has planned for virtual reality. There are a variety of possibilities, some of which companies like Google have already capitalized on. As we’ve learned in the past, however, Apple has no problem with launching its own version of a technology later in the game. So, let’s talk about some of the potential places in which Apple could implement virtual and augmented reality technologies…


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Apple announces lower App Store price tiers for developers in New Zealand & Canada

Apple today announced on its Developer Portal that its making two new lower price tiers available for developers in Canada and New Zealand. Developers in those countries can now offer paid apps and in-app purchases at $0.99 CAD and $0.99 NZD. These new options will allow for developers to offer more affordable apps and in-app purchases to users in these countries.


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Apple CFO says tax investigation is between EU & Ireland, ‘fair’ outcome would mean zero back taxes

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A report earlier this month from Bloomberg claimed that Apple could owe more than $8 billion in back taxes if the European Commission rules that its Ireland setup is illegal. Speaking to the Financial Times today, Apple CFO Luca Maestri commented on the ongoing European investigation and said that he estimates Apple will have to pay $0 in back taxes, assuming the investigation outcome is “fair.”


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Apple says it now has 1 billion total active devices

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Apple just released its Q1 2016 earnings, reporting “record” results of $75.9 billion in revenue and $18.4 billion in profit. In addition to its normal data, however, Apple has shared a new figure relating to the number of active devices it has in the wild. Apple says that it now has an active installed base of 1 billion devices, including iPhone, iPad, Mac, iPod touch, Apple TV, and Apple Watch. Apple says it gathered this data by tracking the devices that have been engaged with its services within the last 90 days.


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Report: Apple developing support for paid, subscription content in its News app

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Apple reportedly has plans to work with publishers to support viewing subscription content in its Apple News app, according to Reuters which cites two anonymous sources. Currently, the Apple News app does not support authenticating subscriber log-ins. That means content can’t be behind a pay wall and can only be monetized by web advertising when readers follow through to the publisher’s website or by using iAds. Apple’s iAd network is noticeably going through a shuffle at the moment with the company recently announcing the end of its App Network where developers advertise their apps.


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Citizen journalism comes to the living room with Fresco News app for Apple TV

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More and more mobile devices are being released every year with better and higher quality cameras, allowing nearly anyone to share the news faster than a major news corporation can even fathom. Founded in 2014 by Thiel fellow John Meyer, Fresco puts a focus on getting citizen journalism the credit it deserves. Today Fresco announced an Apple TV version of their Fresco News app, which curates the best content of the day, and delivers facts on international events in a fresh way.


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Patent troll VirnetX seeking $532 million from Apple over VPN, FaceTime, & iMessage technology

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According to a report out of Bloomberg, notorious patent troll VirnetX is seeking $532 million from Apple, claiming that Apple has taken its intellectual property without permission. VirnetX holds a variety of patents relating to technology used in creating Virtual Private Networks, or VPNs. The company claims that Apple’s own VPN technology, as well as its FaceTime and iMessage services, all infringe on its patents.


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Fortune: Investors are bracing for the iPhone’s first down quarter

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Apple is set to release its FY16 Q1 report tomorrow, and today Fortune has released their results of an analyst survey conducted ahead of Apple’s upcoming announcements. Fortune indicates that Apple may actually report the “most profitable quarter in the history of capitalism”, but investors are more concerned with the iPhone’s trajectory numbers as to indicate what may happen in the coming quarter.


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Daimler CEO was surprised by Apple’s car effort and progress after a visit to Silicon Valley

Daimler CEO and chairman of the board Dieter Zetsche is returning home from a trip to Silicon Valley where he met directly with several companies, but without naming them specifically. Though he didn’t disclose the companies he met with, Zetsche commented on the car industry effort of some Silicon Valley-based tech firms, namely Apple and Google.
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