The iPhone 15 ultrawide-band chip will reportedly be a new U2 version – the first time the location-finding chip has been updated since the U1 first seen in the iPhone 11 Pro.
The report says that this further improves on the already impressive location-finding abilities of the first-gen chip …
Expand Expanding Close
We’re less than a fortnight away from the September Apple event, and by this point we’re reasonably sure we know which iPhone colors to expect in this year’s line-up.
Many of you have already reached at least a tentative decision for the Pro models, based on our renders, with Dark Blue the most popular choice. But does it really matter much … ?
Expand Expanding Close
Market intelligence company IDC says that the global smartphone market is worsening, and that the decline in shipments this year will be even lower than previously expected.
However, it says that Apple will buck the trend in a dramatic fashion, predicting that iPhone market share will reach an all-time high this year …
Expand Expanding Close
Apple has officially announced its next product event where it will announce the new iPhone 15 lineup alongside Apple Watch Series 9 and Apple Watch Ultra 2. The event will take place on September 12. The tagline for the event reads “Wonderlust.” and features the rumored colors of the titanium iPhone 15 Pro lineup.
Expand Expanding Close
While the entry-level iPhone 13 was the best-selling model in the 2021 lineup, that changed the following year, with a new market intelligence report indicating that the iPhone 14 Pro Max was the best-selling model.
It suggests this was true not just for the launch period – when you’d expect early buyers to trend toward the flagship model – but remained the case throughout the first half of this year …
Expand Expanding Close
We’re only a few weeks away from the official announcement of the iPhone 15 lineup, as Apple is rumored to be holding a special press event in September. According to the rumors, the iPhone 15 Pro Max will be the only model to feature a periscope lens for better optical zoom. And analyst Ming-Chi Kuo says this will make the most expensive iPhone model the best-selling one.
Expand Expanding Close
Reliable supply chain analyst Ming Chi Kuo says that Apple’s upcoming iPhone 15 Pro Max “will start mass shipments this week” despite supply chain issue reports. Kuo also forecasts strong unit shipments compared to other analysts who have recently cut back their predictions.
Expand Expanding Close
There’s a ritual around every new iPhone release, and we’re crossing one of the final steps before launch.
First, analysts predict how many tens of millions of new models will be produced. Some time passes, then last minute reports of production issues arise. Finally, just before the new iPhones are announced, analysts cut their iPhone production predictions due to supply constraints.
Expand Expanding Close
iPhone 15 Pro will rely on a titanium frame instead of stainless steel, and that should make for a noticeably lighter device. How much lighter are we talking?
Expand Expanding Close
Previous reports of iPhone 15 price rises are being echoed in a new supply chain report. As with earlier rumors, this one again suggests that the iPhone 15 Pro and Pro Max models will cost $100 to $200 more than the iPhone 14 equivalents.
We would offer the same cautions as we did with the previous reports, however …
Expand Expanding Close
Apple is expected to announced the iPhone 15 line in three weeks and begin shipping hardware in four weeks. The highest end iPhone with the most advanced camera system may face delays into October, however, due to image sensor readiness.
Expand Expanding Close
Between our sources and those of Bloomberg, we’d already narrowed down the iPhone 15 event date to one of two dates, and the Mark Gurman now says that “signs are increasingly pointing to September 12.”
Gurman also reports unsurprising confirmation that the event will use what is now Apple’s usual hybrid format …
Expand Expanding Close
Claimed photos of iPhone 15 USB-C port components have been posted by two Twitter accounts, though their provenance is unknown. They are shown on the right, alongside our render.
One of the accounts is that of an engineer who appears to have a significant amount of expertise with Apple devices, posting videos of modifications they have made …
Expand Expanding Close
Is now a good time to buy a new phone or should you wait for the next iPhone to upgrade? That’s a question that consumers face all year round. The answer, of course, is that it depends. The best time to buy a new iPhone is based on your budget, needs, and early adopter preference. Our forecasting can help you make an informed decision.
Expand Expanding Close
There has been a couple of sketchy suggestions over the weekend suggesting that the iPhone 15 Pro storage tiers may max out at 2TB, with one of them a reference to the lineup starting at 256GB instead of 128GB.
While this idea might relate to earlier reports that Apple will be increasing the price of this year’s Pro models, we would urge caution given the sources …
Expand Expanding Close
A new supply chain report says that mass production of iPhone 15 displays has started today, after Apple gave approval to Samsung Display.
The same report also indicates that producing the periscope lens for the iPhone 15 Pro Max is proving harder than expected, with yield rates below expectations …
Expand Expanding Close
A Bloomberg report earlier this week suggested that iPhone 15 prices could be higher than those of the iPhone 14 lineup – at least, for the two Pro models. Now one analyst claims to have insight into the likely pricing.
The base model iPhone 15 and the iPhone 15 Plus are predicted to remain at $799 and $899 respectively, while the two Pro models are said to be getting a significant price hike …
Expand Expanding Close
Apple is reportedly facing production issues for the iPhone 15 Pro and iPhone 15 Pro Max. A new report today says that these devices could face severe supply constraints in September due to Apple’s plans to significantly reduce the size of the bezel around the display.
Expand Expanding Close
Sure, I’m a gadget guy who likes shiny new toys as much as the next geek, but I do try to refrain from upgrades for their own sake – admittedly with mixed success.
My biggest challenge is with the iPhone. I’ve historically described this as my least-important Apple gadget, and therefore one that I ought to upgrade least frequently. For years now, however, I’ve fallen victim to the annual camera upgrades …
Expand Expanding Close
There were initially conflicting reports on whether the periscope lens would be coming to both iPhone 15 Pro models, or just the iPhone 15 Pro Max. The consensus view has for some time been pointing to the top-end model only, and a reliable leaker now says they have obtained “independent confirmation” of this.
This means that if you’re looking for a big step-up in optical zoom on the telephoto lens, you’ll need to brace your wallet for an iPhone 15 Pro Max purchase …
Expand Expanding Close
The iPhone 15 Pro buttons, which will be capacitive rather than mechanical, will still work with gloves, according to a reliable leaker.
The leaker, who got details right about the Dynamic Island on the iPhone 14 Pro, has expanded on a previous report about the iPhone 15 Pro mute switch being replaced by an Action button …
Expand Expanding Close
One of the headline features of this year’s iPhone lineup will be the iPhone 15 Pro Max periscope lens, allowing much greater optical zoom for the telephoto lens. It’s likely to allow at least 10x zoom, compared to the maximum 3x available on the iPhone 14 Pro and Pro Max.
A new report from Apple analyst Ming-Chi Kuo says that Apple is paying supplier Largan just $4 for this lens, a sum which barely allows the supplier any profit margin at all …
Expand Expanding Close
As Apple prepares its production ecosystem for the iPhone 15 lineup due in September, we remain in the midst of revealing hardware leaks. The latest is a set of front glass that will purportedly be used on the next iPhone later this year. The reliable hardware leaker ShrimpApplePro shares the video of what they claim to be authentic based on their source.
Expand Expanding Close