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National Federation of the Blind says ‘Apple has done more for accessibility than any other company’

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Last week, inaccurate reporting emerged in regards to Apple’s work on making its products accessible to all consumers. As many Apple customers are aware, and as CEO Tim Cook takes extremely seriously, Apple works hard to ensure that Macs, iPhones, iPods, and iPads can be used to their full extent by people who are deaf or blind, for example. In response to the reporting (Philip Elmer-DeWitt has a good summary of the original reporting and takedowns at Fortune), Mark A. Riccobono, President of the National Federation of the Blind, has published a comprehensive blog post describing Apple’s work on accessibility, the technology industry as a whole, the resolution regarding iOS device accessibility, and what can be done to improve accessibility of third-party apps into the future.

The full blog post can be read here, but here is a key line that should further dispute last week’s inaccurate reports: “Apple has done more for accessibility than any other company to date, and we have duly recognized this by presenting the company with at least two awards (including our annual Dr. Jacob Bolotin Award) and publicly praising it whenever the opportunity arises.” The blog post goes on to explain that the Federation believes Apple could work further with App Store developers on making all of the more than one million App Store apps more accessible to all users. “We simply want Apple to continue to discuss with us what measures the company can put in place to ensure accessibility,” the blog post reads.

It is also worth watching Cook’s speech regarding human rights and accessibility, below:


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Apple releases iOS 8 beta 3 to developers

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Apple has just released iOS 8 beta 3 build number 12A4318c to developers for the iPhone, iPad and iPod touch. The update is available in Software Update using the over-the-air update tool. Apple says the new beta brings various bug fixes and improvements. We’ll be updating this post as changes are found. You can send us what you find at tips@9to5Mac.com.


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Apple’s new & cheaper 16GB iPod touch with rear camera goes international

Apple has launched the cheaper 16GB version of the iPod touch with a 5 megapixel iSight camera internationally. The new iPod also comes in the same Space Gray, Silver, Pink, Yellow, Blue, and (Product) RED models as the 32GB and 64GB configurations. The new 16GB player first launched in the United States last week, but today marks the first time that the units are available at Apple’s sales channels across the world. The pricing of the 16GB iPod touch is now local equivalents to $199, which is a reduction from $229. The device is shipping within 24 hours from several online stores, including the ones for the U.K., France, Italy, and Germany.


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Apple said to be working on ‘mainstream’ Smart Home hardware

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With iPhones in pockets, Macs on desks, iPads in bags, and iWatches soon coming to the wrist, Apple is said to be eyeing another category for continued growth: Smart Home hardware. The Cupertino-company is said to have assembled a team to work on various hardware products for the home that deeply integrate with the existing array of Apple devices on the market…


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Apple adds cameras and colors to now $199 16GB iPod touch, drops 32/64GB to $249/$299

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Apple has updated its Online Store with a new $199 iPod touch, discontinuing the frontside-only $229 iPod touch in the process. The new 16 GB iPod touch, which ships today, is now almost identical to the 32 GB and 64 GB models, including a rear camera. However, it seems that the $9 loop accessory is not bundled with the $199 model. Customers wanting the loop will have to purchase it separately. Incidentally, this means that the 16 GB SKU is now available in the same color choices as the more expensive sizes, no longer limited to only Space Gray.

The prices for the 32 GB and 64 GB model have also fallen. The 32 GB model now costs $249 (down from $299) and the 64 GB model costs $299 (from $399), a significant $100 drop.

These new price points aren’t particularly shocking or unprecedented since we have seen better prices for both models within the past couple of months. Staples ran a 1-day sale that yielded the 32GB iPod touch for $224 and the 64GB iPod touch for $299. Also, the new retail prices have prompted Apple to drop refurbished prices. The 32GB model is now $199 (down from $219) and the 64GB model is now $239 (down from $299). The 16GB model without a rear camera is now just $149 refurbished (down from $189). As always, make sure you are following 9to5Toys to keep up with the best prices for everything Apple.


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New, cheaper, iPod touch model rumored to launch next week

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Multiple sources are indicating that Apple will launch a new variant of the iPod touch next week. iGen.fr is saying that the same source who leaked information about the early 2013 16 GB 5th generation iPod touch is now saying yet another model will launch in the near future. However, their report does not go into specifics about particular changes.

MacRumors believes that the new device will be a modified version of the current 16 GB iPod touch at a lower price point. According to the site, the low-end Touch will reclaim a back-facing camera and go on sale for $199. Compared to the current 16 GB Touch, this supposed new model would both be $30 cheaper and feature two cameras.


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Apple’s annual Back to School promotion likely kicking off at end of June

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Retro Apple Store <a href="http://www.aredesignawards.com/award_winner_detail.cfm?key=2009129">Back to School display</a>

Apple could be planning to launch its annual Back to School sales promotion within the next two weeks. Apple Stores, according to several employees, will be changing the front of store glass window displays overnight on June 30th. This is the usual timeframe in which Apple launches a promotion to boost Mac, iPad, and iPhone sales in anticipation of the new school year in the fall.

Last year, the Back to School promotion consisted of $100 App Store gift cards for Mac purchases and $50 cards for iPad and iPhone purchases by students with their Student IDs. Of course, this June 30th window change could be connected to another promotion or a new product, but based on the timing, the Back to School program being in the wings seems most likely.


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iOS 8 builds in the technologies Apple needs for an iWatch

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iOS 8 adds several important enhancements to the iPhone and iPad, such as improved notifications, health-tracking, and a more advanced camera application, but the new operating system’s most significant feature may be the groundwork technologies for a future Apple wearable device that integrates deeply with the iPhone.

No matter if it is called the “iWatch,” “iBand,” “iPod,” or something else entirely, a wrist-worn Apple wearable device will likely be announced in October, and the software it will run will set the scope of its capabilities. Besides the new functionality for the iPhone and iPad, iOS 8 includes many new wireless protocols, applications, and features that open the door to several capabilities for a wearable device.

Let’s take a look at how each major iOS 8 feature plays directly into Apple’s ambitions for a wearable computer, below.


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Google tells the SEC it could soon be serving ads on thermostats and other devices (Update: Google says no ad-based Nest)

 

Those who expressed concern about Google’s acquisition of Nest may have have been right: the company has told the Securities and Exchange Commission that it may choose to serve ads on “refrigerators, car dashboards, thermostats, glasses, and watches, to name just a few possibilities.”

The Wall Street Journal reports that Google made the statement in support of its contention that it shouldn’t have to break out ad revenue from mobile devices.

Google argued that it doesn’t make sense to break out mobile revenue since the definition of mobile will “continue to evolve” as more “smart” devices roll out.

“Our expectation is that users will be using our services and viewing our ads on an increasingly wide diversity of devices in the future,” the company said in the filing.

While the statement is purely a defensive one – the company not wanting to share more data than it has to with competitors – the specific thermostat example seems unlikely to have been chosen completely randomly.

Google added the Nest smart thermostat to Google Play three months after purchasing the company. Nest remains on sale in Apple stores, both retail and online.

Nest was created by former Apple engineer Tony Fadell, the man dubbed ‘father of the iPod.’ Fadell sought to allay concerns about Google’s acquisition of the company soon after it was announced, promising that all data collected by Nest was used only to improve the product, and that any changes to that policy would be opt-in. Nothing was said about serving non-personalized ads, however.

Update: Google gave the following statement to Engadget

We are in contact with the SEC to clarify the language in this 2013 filing, which does not reflect Google’s product roadmap. Nest, which we acquired after this filing was made, does not have an ads-based model and has never had any such plans.”

Another iPhone 6 mockup shown off in new photos, now in Space Gray

More images of an iPhone 6 mockup have recently been published via NoWhereElse. At this point, publishing these dummy models has become somewhat of a daily ritual, but they are definitely interesting to look at.

If it means anything, these are definitely the most detailed iPhone 6 dummy models that we’ve seen to date. Like previous mockups, there’s nothing special to see here, but if these models are designed around the rumored specifications, it may give us an idea of what’s coming down the line later this year.


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Tim Cook addresses iPad sales slowdown, says Microsoft should have released Office sooner

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On Apple’s earnings call, Tim Cook directly addresses concerns surrounding iPad. Notably, he calls out Office as helping iPad sales somewhat but ‘frankly’ admits that Microsoft should have released Office for iPad sooner. He says that in the time that Microsoft waited, other companies including Apple have released very-competitive productivity alternates to Office, likely referencing iWork.


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Latest iPhone 6 concepts incorporate the more persistent rumored features

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Martin Hajek has been busy again, following his earlier iPod Nano-inspired  and schematic-prompted concepts for the iPhone 6. Commissioned by French site NWE, his latest designs incorporate the more persistent rumors: a rounded profile, power button moved from the top to the right (for easier use with a larger, near edge-to-edge screen) and rectangular volume controls …


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Wall Street expecting Apple to report year-on-year revenue fall of 0.2 percent

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The consensus view of 40 analysts polled by Fortune is that Apple’s year-on-year revenue for its fiscal Q2 (Q1 of the calendar year) has fallen by 0.2 percent to $43.6B. This follows earlier predictions that iPhone sales will have grown two percent, and iPad sales will have dropped by 0.7 percent.

Most of our analysts (31 out to 40) are playing it safe, offering estimates within the range of Apple’s guidance — between $42 billion and $44 billion.

Seven think Apple will beat its revenue guidance — by half to three-quarters of a billion dollars, according to Merrill Lynch’s Scott Craig and the Braeburn Group’s Patrick Smellie, respectively. Two analysts — Credit Suisse’s Kulbinder Garcha and the Braeburn Group’s Sunil Shah — think Apple’s revenue may actually have fallen year over year …


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Apple VP Greg Joswiak talks 70% Japan iPhone market share with Tokyo TV, deflects questions about iPhone 6

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[youtube=https://www.youtube.com/watch?v=4tSbPukGpVY]

TV Tokyo got a quick interview with Apple VP of iPad, iPhone and iPod Marketing Greg Joswiak. In the snippit, cropped above from a longer segment, Joswiak boasts that Apple is approaching 70% iPhone marketshare in Japan – something he attributes to Apple’s  relentless focus on quality and the Japanese consumer’s desire to put quality above cost.

As you’d expect, Joswiak deflects questions about the iPhone 6 to the chagrin of the reporter.

Apple this year landed the biggest Japanese carrier NTT DoCoMo which also spurred renewed pricing competition among its competitors allowing Apple’s Japanese marketshare to explode to near 70%.

(via Macotakara)
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The research that shows Apple is right to take its time over the iWatch

New research from Endeavour shows that more than half of U.S. consumers who have owned a wearable device no longer use it, and of those two-thirds stopped using it within the first six months of ownership. This is up from the 40 percent abandonment found by a similar survey by CSS Insight last fall.

The Guardian newspaper in the UK has a supporting piece in which it found more than 900 Galaxy Gear watches for sale on eBay, with asking prices as low as a third of the purchase cost.

While the data may be bad news for existing smartwatch and fitness band suppliers, The Guardian has an apposite comparison with early mp3 players, which also suffered high abandonment rates a decade ago.

So lots of those early MP3 players eventually ended up in drawers; but that didn’t stop the sector becoming huge.

And the company responsible for that shift was, of course, Apple: the company which took its time getting both the device and the user-interface right.

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Mac sales success “defies the laws of economics,” says analyst

Noting that the Mac’s share of the PC market has risen almost continuously over the past decade (with just a brief dip in 2012) despite costing an average of $700 more than competitor machines, Needham’s Charlie Wolf is quoted by Fortune as saying that it “seems to defy the laws of economics.”

The only explanation that we see is the now-mythical halo effect. Beginning with the iPod in the middle of the past decade and then extending to the iPhone and iPad, a meaningful number of Windows users who bought these products seem to have switched from a PC to a Mac […]

What should be underscored is how unique the Mac phenomenon is […] we view the Mac’s success as the rare instance where sales increased in the face of rising prices.

The halo effect of the brand undoubtedly plays a part, but he seems to have missed the rather obvious point that OS X is a rather better operating system than Windows, and the slickness of the ecosystem makes a Mac an obvious choice for anyone who already owns an iOS device …

Latest iPhone 6 concept based on Japanese sketches looks more persuasive

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Martin Hajek has been busy this week: after iPhoneclub commissioned him to create concept images of an iPod Nano-inspired design of the iPhone 6, French site Nowhereelse asked him to use the Japanese sketches mentioned in that piece to create something far closer to the existing iPhone 5s design.

With many of our commentators criticizing the square corners of the previous concept, this latest one returns us to the rounded corners we know and love. More controversially, perhaps, we also see a return to the glass back. More images below the fold …


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Foxconn gives a shoutout to Apple products after profits climb 13 percent

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Apple’s lead manufacturer Foxconn reported a 13 percent rise in net profit to 106.7B new Taiwan dollars (US$3.5B) following record iPhone and iPad sales, reports the WSJ. More than 40 percent of the company’s revenue comes from Apple.

The news comes a few days after Apple supplier Pegatron reported a 22 percent rise in earnings.

Hon Hai’s results were underpinned by demand from Cupertino, Calif.-based Apple, which sold 51 million iPhones in its fiscal first quarter ended Dec. 28, 2013—up 7% from the same period the previous year […]

Apple also said it sold a record 26 million iPads in the quarter, compared with 22.9 million in the year-ago period …


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Debunk: Job listing doesn’t indicate Apple TV getting a camera

A claim that “Apple job listings suggest cameras coming to Apple TV” and that this is “hinting at motion controls” appears to be reading way too much into some standard wording used many times by Apple in the past.

The Apple TV is one of the few products in Apple’s lineup that doesn’t include an integrated camera, but that may change with future versions of the hardware, according to new job listings from the company, potentially paving the way for gesture-based motion controls in the living room.

The text in question, which appears in a number of job ads like this one, is this:

The Camera Software team provides the capture and camera foundation across all of Apple’s innovative products, including iPhone, iPad, AppleTV, iPod, iTunes, and Mac OS

Well, let’s see …

First, this is nothing new. Apple has used the exact same wording in job ads at least as long ago as last September.

Second, this is an ad for a software, not hardware, role. Not a single one of the hardware team ads mentions Apple TV. The software team likely works on everything photo-related, which on Apple TV would include Photo Stream and Airplay.

Third, you’ll note that the standard wording used includes iTunes. Again, because iTunes needs software support for the camera to read gift certificates. Or perhaps iTunes is getting its own hardware camera too …

None of this is to say it’s impossible (though it would perhaps be more likely for a full-on Apple television rather than the existing Apple TV box), merely that the job listings tell us nothing.

Apple’s iTunes Radio launches internationally, starting with Australia

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Apple has finally taken its iTunes Radio streaming music service internationally: starting with Australia. The service, which launched in the United States late last year, works on iPads, iPhones, iPods running iOS 7, the Apple TV, and on iTunes 11 on the Mac or PC.

Apple® today announced iTunes Radio™ is now available to music fans in Australia. iTunes Radio is a free Internet radio service featuring over 100 stations and an incredible catalog of music from the iTunes Store®, combined with features only iTunes® can deliver. When you tune into iTunes Radio on your iPhone®, iPad®, iPod touch®, Mac®, PC or Apple TV®, you’ll have access to stations inspired by the music you already listen to, Featured Stations curated by Apple and genre-focused stations that are personalized just for you. iTunes Radio evolves based on the music you play and download. The more you use iTunes Radio and iTunes, the more it knows what you like to listen to and the more personalized your experience becomes. iTunes Radio also gives you access to exclusive “First Play” premieres from top selling artists, plus the ability to tag or buy anything you hear with just one click.

Like in the United States, iTunes Radio in Australia is supported by advertisements. However, iTunes Match subscribers can listen to iTunes Radio without ads. Apple is yet to announce any other international iTunes Radio countries, but evidence and reports suggest that Canada, New Zealand, and some European countries will be gaining the feature soon.


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iWatch could be worth as much as iPhone & iPad first-year sales combined, says Morgan Stanley

iWatch concept: Espen Oxholm

Estimating the revenue value of a product whose price is unknown and whose existence hasn’t even been confirmed is probably about as tenuous as it gets, but Morgan Stanley analyst Katy Huberty reckons that the iWatch could generate $17.5 billion in the first twelve months.

To put that into perspective, the iPhone generated $2.5B and the iPad $12B in their respective first 12 months of sales … 
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Don’t worry, Apple’s not killing off the iPod yet

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When Apple reported its Q1 2014 earnings results this week, it couldn’t deny the fact that, as Tim Cook put it, “iPod is a declining business.” That’s because Apple’s results showed it only sold a little over 6 million iPods in the holiday quarter— about half of what it sold the same time the year before. That sparked endless headlines (pictured above) that the iPod is dead, but Apple appears to at least have one more new iPod product launch in the works.

We’ve discovered a few job listings posted on the company’s website looking for managers to facilitate a new product launch for iPod.

Several listings for New Product Introduction Operations Program Managers are seeking individuals to oversee and manage an iPod product launch by working with OEMs, the product teams, and suppliers:
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