MacBook

647 'MacBook' stories December 2010 - February 2013

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Light. Years ahead.

Check out our top stories on MacBook:

Originally released April 10, 2015 and last refreshed April 19, 2016, the all-new MacBook ($1,299 and up from the Apple Store) is the thinnest and lightest Mac laptop ever made. It’s also the first MacBook to be offered in four color options: classic silver, space gray, gold and rose gold.

Currently offered only with a 12″ screen, it represents the future of Apple laptops. Following a refresh in April 2016, it now includes a 2304×1440 (226ppi) Retina display, 8GB of RAM and up to 512GB of SSD storage, coupled with ultra-low-power Intel Core M processors. The base model includes a 1.1GHz dual-core Intel Core M chip with an Intel HD Graphics 515 GPU; and upgraded models offer to 1.2GHz dual-core Intel Core m5 or 1.3GHz dual-core Intel Core m7 processor with Turbo Boost up to 3.1GHz.

With a redesigned chassis that’s only slightly wider than the keyboard, the new MacBook’s 0.14″–0.52″ thickness was achieved in part by dropping all external connectivity ports save for a 3.5mm headphone port and a new reversible USB-C port, which can be used for power, data connectivity, and video output. Most of the MacBook’s connectivity is handled wirelessly with 802.11ac and Bluetooth 4 support. It promises 9-10 hours of battery life depending on how the computer is being used.

A redesigned Force Touch trackpad now can sense multiple levels of pressure rather than just one, using four pressure sensors and a haptic feedback pad to replicate the clickiness of a traditional trackpad. Additionally, the keyboard has been completely redesigned to retain the expected clicks, precision, and travel of conventional keys, while cutting their depth and width to fit the chassis. An ultra-thin top lid has only enough depth for a 640×480 FaceTime camera, a compromise for the smaller size.

Just like the first-generation MacBook Air, the new MacBook is aimed at users whose computing needs don’t demand incredible horsepower, yet benefit from a slim, light chassis with a really nice screen. Though you’ll do better in raw dollar terms and power by buying a comparably priced 13″ Retina MacBook Pro, you’ll have nearly twice the weight to carry around (2.03 pounds versus 3.48 pounds) and a larger footprint to manage. The choice of which is best for your needs will be highly personal.

Current Lineup:

MacBook (12-inch, Early 2016)

Related Guides:

Deal Alert: MacConnection drops 13″ Retina MacBook Pro to $1349 ($150 off)

9to5 Staff Feb 15 2013 - 5:06 pm PT

From 9to5Toys.com and 9to5Mac Product Pages:

MacConnection is having a flash sale on the 13-inch MacBook Pro with Retina display knocking $150 off the just lowered price. $1349 is the lowest price we’ve ever seen on what many consider to be Apple’s best portable computer. Apple charges less for Refurbished models.

For other configurations, see our MacBook Pro , MacBook Air and other product pages.

13-inch Retina MacBook Pro for $1515, 15-inch Retina MacBook Pro $1999 at Amazon (9to5mac.com)

Google to open retail stores to compete with Apple Stores

9to5 Staff Feb 15 2013 - 1:16 pm PT

Google is launching retail stores by the end of the year to sell its own products, we’re reporting over at 9to5Google. Will Google try to squeeze into the local Mall between the new Microsoft store and the existing Apple store? Will it be able to supplant some of Apple’s MacBook sales with its $249 Chromebooks? iPhones with Nexuses? Find out more.
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Apple Store also drops prices of refurbished Retina MacBook Pros (now start at $1269) and MacBook Airs

Jordan Kahn Feb 13 2013 - 7:41 am PT

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From 9to5Toys.com:

Following price drops and minor processor upgrades for Apple Retina MacBook Pros this morning, Apple also further discounted its refurbished MacBook Pros. Apple took 15 percent off the MacBook Pros in January, and it dropped the 256GB 13-inch Retina MacBook Pro even more to $1,359 today. Other refurbished Retina MacBooks have been discounted as well. The 512GB 2.9GHz Retina MacBook Pro now sells for $1,779 refurbished. Apple also discounted its 256GB 13-inch MacBook Air to $1,099, and it received a price drop this morning to $1,399 new.

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Apple releases MacBook Pro firmware update 1.7 to address rare battery issue

Jordan Kahn Feb 12 2013 - 1:24 pm PT

After releasing an SMC firmware update for most MacBook models last month to address the same battery issue, Apple today released MacBook Pro SMC Firmware Update 1.7 for mid-2010 and early 2011 15- and 17-inch MacBook Pros. The update, available through Apple’s website, addresses a rare battery issue:

About MacBook Pro SMC Firmware Update 1.7

This update addresses a rare issue on some Apple notebooks where a battery that has accumulated more than 1000 charge cycles may unexpectedly shut down or stop functioning.

Deal Alert: MacConnection drops Retina MacBook Pro 13″ to $1499 ($200 off)

9to5 Staff Feb 11 2013 - 11:37 am PT

From 9to5Toys.com and 9to5Mac Product Pages:

MacConnection is having a flash sale on the 13-inch MacBook Pro with Retina display knocking $200 off the price. $1499 is the lowest price we’ve ever seen on what many consider to be Apple’s best portable computer. Apple charges $60 less for Refurbished models.

For other configurations, see our MacBook Pro , MacBook Air and other product pages.

13-inch Retina MacBook Pro for $1515, 15-inch Retina MacBook Pro $1999 at Amazon (9to5mac.com)

MacMall Special: Lowest prices on MacBook Airs plus Free Parallels & Free FedEx Overnight until Fri 9:15PM ET

9to5 Staff Feb 5 2013 - 11:32 am PT

From 9to5Toys.com and 9to5Mac Product Pages comes a special deal from MacMall for our readers who are looking for MacBook Airs at the lowest prices. Across the board, Macmall has the lowest prices when coupled with additional 3% off 9to5Mac promo code NTFMMWB38592

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MacMall goes beyond lowest prices: Until Friday at 9:15PM ET, readers will get free overnight shipping and a free copy of Parallels Desktop with every order. MacMall also offers financing and/or no payments for 6 months and accepts payments with Paypal or Amazon as well as major credit cards. This week’s MacMall specials include half off Quickbooks 2013 for Mac, iPad SmartCovers starting at $26.99 and other Blowout deals on peripherals.

MacMall has additional MacBook Air 8GB BTO configurations that knock an additional 3% off the already lowest prices we could find:
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13-inch Retina MacBook Pro for $1515, 15-inch Retina MacBook Pro $1980 at Amazon, Best Buy

9to5 Staff Feb 1 2013 - 9:28 am PT

From 9to5Toys.com:

Amazon dropped the price of the Retina MacBook Pro to $1999 with free shipping. That’s tied for the lowest price we’ve ever seen on this product. Apple sells the refurb for $100 less (with Tax in more locations which negates the savings).

Amazon also has the 13-inch MacBook Pro for $1515.59. The sale compares with $1469 for a refurb with the same Tax equalizer.

The sale is in response to Best Buy knocking $200 off MacBook Pros (and $20 more off from in-store pickup). The effective price of a 15-inch Retina MacBook Pro is $1980.

If you are holding out for a MacBook Air, check back with us tomorrow, we’ll have the lowest prices you can find on MacBook Airs across the board.
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Kanex adds 3 USB ports and Gigabit Ethernet to your MacBook with pocket-sized DualRole

Jordan Kahn Jan 31 2013 - 12:41 pm PT

We have played with and enjoyed a few products from Kanex in the past, and today the company showed off its latest USB 3.0 charging solution at Macworld with the DualRole. The product is a super lightweight and very portable bus-powered USB3 hub that packs three extra USB 3 ports and a Gigabit Ethernet adapter. That means you’ll be able to add a Gigabit Ethernet adapter to your Retina MacBook Pro or MacBook Air and have an extra three USB ports on hand.

9to5Mac went hands-on with the DualRole today during Macworld, and we definitely want one for ourselves. Anyone who travels knows how nice it is to connect via Ethernet when hotel Wi-Fi gets sketchy, and it’s certainly nice to be able to carry around an additional three USB 3.0 ports in your pocket at the same time. DualRole also provided an optional 5V power adapter to offer a little extra power to the USB ports, and the built-in cable tucks away nicely when not in use. DualRole is selling for $69 through the Kanex website, but it should also land next to the company’s lineup of other solid products on Amazon shortly.

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Apple releases MacBook SMC firmware updates fixing rare battery issue

Jordan Kahn Jan 30 2013 - 2:43 pm PT

Apple released updates today for MacBook, MacBook Pro, and MacBook Air, and they are for a rare issue that causes batteries with more than 1000-charge cycles to shut down or stop working. The updates are available through Software Update in the Mac App Store now. Links to each update is on Apple’s website below:

This update addresses a rare issue on some Apple notebooks where a battery that has accumulated more than 1000 charge cycles may unexpectedly shut down or stop functioning.

MacBook SMC Firmware Update 1.5
MacBook Pro SMC Firmware Update 1.6
MacBook Air SMC Update v1.8

Peak Mac — Will Apple ever sell 5M Macs in a quarter again?

Seth Weintraub Jan 29 2013 - 10:42 am PT

The bad news

Dan Frommer wrote a post that I was going to write but never finished. His is better anyway. The not-recommended TL;DR is: Even though CEO Tim Cook said there were plenty of reasons (5) for the decline of Mac growth, including iMac constraints, Mac sales for the year are heading toward “flat.” From our liveblog, you can hear Cook’s comments specifically:

On declining Mac numbers: Cook: “If you look at the previous year, our Mac sales were about 5.2M. The difference is 1.1… iMac were down by 700k units Y-O-Y…. There were limited weeks of ramping on these products (iMacs) during the quarter.” We left the quarter with significant constraints on iMacs. Our sales would have been significantly higher… Our channel inventory was down by over 100K units at the beginning of the quarter.

–Cook says market for PCs is weak… “we sold 23 million iPads, we obviously could have sold more than this because we could not build enough iPad minis to come into a demand balance… Im sure there was some cannibalization of Macs there.” If you look at our portables alone we were inline with IDC’s projections of market growth.

While not making enough iMacs for Christmas shopping was a significant and uncharacteristic operational misstep, it doesn’t account for the significant drop in Mac sales overall year-over-year and even sequentially. iMacs and desktops in general have been a declining component of the Mac market as MacBooks take over the space, so even a significant drop in iMac sales wouldn’t account for a 20-percent drop year-over-year and sequentially. Apple also released new Mac Minis and 13-inch Retina MacBook Pros in the quarter, and the rest of the Mac lineup (including the Mac Pro) was updated just a few months before the quarter began.

Cook rationalized why Macs weren’t even flat and are “inline with IDC’s projections,” even though Macs have outgrown the market for something like 20 consecutive quarters previously.

Without a major hardware change or drastic price cuts, it is hard to imagine Apple having another 5 million Mac quarter. It would seem that, like iPods a few years ago, Macs have peaked. Apple’s iPods were cannibalized by iPhones.

The good news is that Apple is cannibalizing its own Mac growth (as well as overall PC growth) with its own high-margin iPads—and lots of them. In fact, Macs now represent significantly less than 15 percent of the total of combined numbers (below and corresponding revenues).

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Here’s a Mac Pro concept gallery while we patiently wait for Apple to update the real ones

Jordan Kahn Jan 22 2013 - 7:26 am PT

This is what happens when designers have to look down at the same box they had almost a decade ago.

We showed you a detailed modular Mac Pro design concept in September posted by designer Peter Zigich. Today, Zigich is back with another future Mac Pro concept that imagined Apple ditching Intel for a custom Apple-designed ARM CPU, “A10”. We’re not sure Apple is ready to take the jump to ARM in the first major refresh of its Mac Pro line since 2010, but the prospect of a smaller, possibly Mac mini-like design for a new Mac Pro is definitely intriguing. The PCI slots are probably not necessary thanks to Thunderbolt, and Zigich doesn’t rule Intel out entirely. While these specs are maybe not completely realistic for an upcoming Mac Pro refresh, it certainly gets us thinking about what Apple might have planned for its aging Mac Pro design. More images available on Zigich’s website here.

MacBook Air, MacBook Pro refreshes expected June 2013 with same designs, new processors (9to5mac.com)
Apple slashes price on Thunderbolt cable, releases additional shorter model (9to5mac.com)
Apple reportedly moving Mac mini production to US with Foxconn (9to5mac.com)

TYLT’s Energi backpack charges up to three iOS devices at once, we go hands-on (Video)

Jordan Kahn Jan 11 2013 - 1:28 pm PT

http://www.youtube.com/watch?feature=player_embedded&v=v9AxkNFqm6I

We went hands-on with the new ENERGI Backpack from Tylt, a company with products we’ve enjoyed in the past, in the video above. There are many power bags on the market that include built-in batteries to recharge your mobile devices while on the go, but we were quite impressed with these new backpacks from Tylt. They are hitting the market for between $150 and $200 at the end of March. They include a 10,400-mAh-lithium ion battery with the ability to charge up to three devices at once and dedicated pockets for your iPad, iPhone, iPod, and MacBook.

The Apple Store begins offering Retina 15″ MacBook Pro refurbs starting at $1869

Seth Weintraub Jan 4 2013 - 6:52 pm PT

From 9to5Toys.com:

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This evening, Apple began offering refurbished Retina MacBook Pros at the online Apple Store at significant 15% discounts, yielding savings of over $500 on high end models (below). 15-inch Retina MacBooks normally retail at $2200 but we’ve seen them as low as $2,000 (which is also the EDU discount price).

Apple refurbished products are packaged and look like new and come with the same one year of AppleCare. See all of the best prices on Apple Products on our Apple product pages.

Thanks Jason!
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Review: HyperJuice 2 External MacBook and iPad Battery MBP2-100

Seth Weintraub Nov 23 2012 - 1:31 pm PT

[slideshow]

Talk about good timing. A few days before Sandy hit our town, Hyper sent me its new MacBook + iOS charging external battery device, the Hyperjuice MBP2-100.

Hyper has made external MacBook/Air/Pro batteries for years, and if you’ve ever been to an Apple (or any big technology) keynote event, many of the live bloggers have their rigs hooked up to them. HyperJuice’s latest line, dubbed the “MBP2 series”, expands on the capabilities of the big power batteries…

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Apple’s Black Friday deals go live in US/Canada as third-party retailers offer even better discounts on Macs, iPads, iPods and accessories

Jordan Kahn Nov 23 2012 - 12:23 am PT

Apple’s Black Friday sales started going live online earlier today in a number of Apple Stores around the world, including: Australia, New Zealand, Germany, United Kingdom, and more. Now, Apple’s deals for the United States and Canada are live with the expected $100 in savings on MacBooks and smaller savings for iPads, iPods, and select accessories.

While Apple’s deals are in line with what we expected from previous years, most of these products can be found even cheaper through third-party retailers today. We have put together a list of all the Black Friday prices on the U.S. Apple Store below. Next to each item, you’ll also find the lowest price that we could find from third parties—most of which provided an even better deal than Apple:

-iPad with Retina display | From $458 (Save $41)
Best Price: BestBuy from $439
-iPad 2 | From $368 (Save $31)
Best Price: BestBuy from $339
Alternative Best Price option: eBay Daily Deals from $339 (16GB WiFi)
-iPod touch | From $268 (Save $31)
Best Price: Best Buy from $294+$50 gift card
-iPod touch 4th generation | From $178 (Save $21 )
Best Price: Best Buy from $194 +$50 gift card
-iPod nano | From $138 (Save $11)
Best Price: Best Buy from $144 + $20 gift card

-MacBook Pro with Retina Display | From $1,598 (Save $101)
Best Price: Amazon from $1,593
-MacBook Pro | From $1,098 (Save $101)
Best Price: Amazon from $1,024
-MacBook Air | From $898 (Save $101)
Best Price: Amazon from $893

Check our Apple Product pages for the lowest prices across the board as well as 9to5Toys.com for the latest updates. More Apple comparisons coming, below:
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Apple opens its first eBay store for a trial with select refurbished products

Jordan Kahn Nov 19 2012 - 3:14 pm PT

Seth Weintraub and Danny DeSilva contributed to this post.

Over the last few weeks, we’ve been posting links to a mysterious Apple refurbished store that appeared on eBay about a month ago and has been hiding in plain sight ever since. Labeled only “Refurbished Outlet” with hidden corporate information and nothing in the way of contact information or a traceable backend, the store gets impressive 99.7-percent positive reviews from buyers. But, there is no information on where devices are coming from.

We thought Apple might be testing the waters to sell refurbished products directly to customers through eBay, and it seems that’s exactly what is happening. We discovered that this is in fact an Apple-run Store within eBay. It is in trial, and it could open the door to much bigger things. No one would go on the record at eBay, however.

Aside from the image fonts above, which are an uncharacteristic wreck, there are many telltale signs of Apple’s direct involvement. Just like Apple’s own refurbished products, the “refurbished outlet” products all have the following:

Full one-year warranty
Returned to like-new condition
iPads/iPods include a new battery
Received complete burn-in testing
Original OS re-installed
Repackaged with manual and cable
Final quality inspection by Apple

The prices on the products are also identical to the Apple Store’s refurbished prices across the board (below)
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OWC is announcing a sub $100 16GB RAM upgrade. We go even further…

Jordan Kahn Nov 16 2012 - 8:30 am PT

OWC today announced 16GB RAM upgrades for Mac mini, MacBook Pro, and iMacs all for just under $100, around a 66 percent savings compared to Apple’s own factory upgrade options. Full details on the new OWC upgrades are below, but we recently found a 16GB RAM upgrade for $60 on Amazon that will save you almost an extra $40 on top of OWC’s prices.

OWC is also offering Parallels Desktop 8 for Mac for $39 with the purchase of 16B Memory Upgrade Kits:

OWC Certified 16GB Memory Upgrade Kits:

Upgrades for all Mac mini models from $15.99
16GB Kit (8GB x 2) from $99.00 for maximum memory

Upgrades for all MacBook & MacBook Pro (non-Retina) models from $29.99
16GB Kit (8GB x 2) from $99.00 for maximum memory

Upgrades for all iMac models from $11.99
16GB Kit (4GB x 4) for 2009 models for $97.99 for maximum memory
16GB Kit (8GB x 2) for 2010(i5/i7) & 2011 models for $99.00 (can add to existing)
32GB Kit (8GB x 4) for 2010(i5/i7) & 2011 models for $197.99 (double the factory
offered maximum)

Upgrades Qualify for Special Parallels Offer
With the purchase of OWC 16B Memory Upgrade Kits, customers qualify to purchase
Parallels Desktop 8 for Mac for only $39.00…a savings of $40.00 off retail.

Hands-on with Twelve South’s new HiRise adjustable MacBook stand

Jordan Kahn Nov 1 2012 - 12:52 pm PT

Twelve South already has its HiRise stand for iMac that we recently went hands-on with, but that product is aimed at increasing the height of your iMac or Thunderbolt display to a comfortable viewing level. Twelve South is launching HiRise for MacBook today—aimed at users who pair their MacBook with a display and/or keyboard and mouse at home. The stand adjusts from 3.7 inches to 6 inches, allowing you to easily align your MacBook screen with a paired iMac or Thunderbolt display (as pictured above) for a dual monitor setup. We’ve been playing with the new HiRise for MacBook over the past couple days and have nothing but great first impressions.

You can adjust the $70 stand’s height easily by loosening a screw at the back and pushing down on the spring-loaded arms. The arms cushion your MacBook with a layer of soft silicone that also provides traction and keeps your Mac from slipping off. We didn’t have any problems with the MacBook sliding, even when adjusting and moving the stand around, but Twelve South does not recommend typing on the device’s keyboard when mounted on the stand.

The stand has thin Teflon rails on the bottom, allowing you to slide it or adjust left to right without scratching your desk, but it’s quite a solid chunk of brushed metal at 1.75 pounds. It also resembles an iMac stand, which makes it fit in nicely next to an iMac or Thunderbolt display. If aligned just right, the stand seems to disappear and leave your MacBook floating next to the display.

If you’ve been looking for a product like this, you won’t be disappointed dropping $69 for the HiRise.

You can order it on Amazon or through Twelve South’s website today.

OWC announces 480GB SSD upgrade for 13-inch Retina MacBook Pro

Jordan Kahn Oct 30 2012 - 9:46 am PT

Like it does for the 15-inch model, OWC announced today it is offering its 480GB Mercury Aura Pro SSD for Apple’s new 13-inch Retina MacBook Pro. As noted by OWC, the $580 aftermarket upgrade option will cost you approximately $220 less than Apple’s comparable 512GB built-to-order upgrade, and will also allow you to keep your original base flash module. The press release (below) also said additional capacities would be available sometime in November, while an OWC Envoy Pro Enclosure for re using the factory flash module will be landing in December:

Available in 480GB capacity for immediate ordering and with additional capacities to be announced in November, the 6G (6Gb/s) SandForce Driven Mercury Aura Pro offers rMBP owners up to nearly 3x more storage and/or backup capacity than the factory 128GB flash module… In addition to offering significantly more capacity over the factory base 128GB SSD, the 480GB Mercury Aura Pro offers a $220 savings over the comparable sized 512GB factory capacity upgrade costing $800. Savings, however, aren’t always measured just in dollars. A key benefit for Apple notebook owners when choosing an OWC SSD is the retention of the original factory flash module.

OWC Announces Mercury Aura Pro as Industry’s First Solid State Drive Upgrade for the New 13-inch MacBook Pro with Retina display

October 30, 2012, Woodstock, IL — Other World Computing (OWC®) http://www.macsales.com, a leading zero emissions Mac® and PC technology company, announced today the OWC Mercury Aura® Pro is the industry’s first high-performance Solid State Drive upgrade for the new 2012 13″ MacBook® Pro with Retina display (rMBP) computers introduced by Apple® last week.

Available in 480GB capacity for immediate ordering and with additional capacities to be announced in November, the 6G (6Gb/s) SandForce-Driven™ Mercury Aura Pro offers rMBP owners up to nearly 3x more storage and/or backup capacity than the factory 128GB flash module.

Offers $220 Savings, Continued Use of Factory Flash Module

In addition to offering significantly more capacity over the factory base 128GB SSD, the 480GB Mercury Aura Pro offers a $220 savings over the comparable sized 512GB factory capacity upgrade costing $800. Savings, however, aren’t always measured just in dollars. A key benefit for Apple notebook owners when choosing an OWC SSD is the retention of the original factory flash module.

When upgrading directly with the factory, consumers pay for the base flash capacity module, but do not get that original base flash module returned to them for re-use. Thanks to the OWC Envoy Pro USB 3.0 bus-powered portable enclosure (available late December), rMBP owners upgrading with a Mercury Aura Pro SSD can re-task the original factory flash module as an external drive for additional storage and/or backup duty.

Expert Tested and Reviewed

Several leading technology sites have noted the Mercury Aura Pro’s performance advantage compared to the Apple factory SSDs. Electronista.com pointed out “new and improved” Apple SSDs reach read speeds of 461MB per second and write speeds of 364MB per second, while the Mercury Aura Pro is rated at up to 500MB/s. Expert SSD industry source TheSSDReview.com found LSI SandForce-Driven™ based SSDs offer “excellent performance” over 500MB/s and that these SSDs “excel in highly compressible data testing which is the bread and butter of typical consumer use.” The Mac Observer performed extensive benchmark testing and declared “The Aura Pro SSD outperforms the Apple SSD in nearly every way. For rMBP owners (or soon-to-be-owners) who ordered a model with the stock SSD, the upgrade to the Aura Pro is a no brainer if you need more capacity, speed, or both.”

Pricing, Availability
The Mercury Aura Pro for the 2012 13″ MacBook Pro with Retina display is available immediately for $579.99. Additional capacity models will be announced and made available for ordering in November. For more information on the Mercury Aura Pro for 2012 MacBook Pro with Retina display, visit: http://eshop.macsales.com/shop/SSD/OWC/Aura_Pro_Retina_2012/

“When we introduced the Mercury Aura Pro for the 15″ MacBook Pro with Retina display this past June, we had received significant user feedback that the factory base 256GB flash capacity just wasn’t adequate,” said Larry O’Connor, Founder and CEO, Other World Computing. “Considering that the new 13″ models offer as little as 128GB standard, the need for greater capacity is quite apparent. The Mercury Aura Pro offering nearly 3x the capacity, higher performance, and the ability to reuse the factory drive as a high speed external drive is an unbeatable combination upgrade value.”

New Model Continues OWC’s First-to-Market Streak

The Mercury Aura Pro for the 2012 13″ rMBP continues OWC’s two-year streak as being the first manufacturer offering an SSD upgrade for the latest Apple notebook computers. There’s an Aura Pro/Envoy enclosure bundle for 2010 and 2011 MacBook Air computers and an Aura Pro SSD upgrade for 2012 MacBook Air owners.

In addition offering first and only upgrades for the latest Apple machines, OWC also offers world record-breaking 3G (3Gb/s) and 6G (6Gb/s) Mercury SSDs for nearly every Mac and PC produced over the past decade in capacities from 30GB to 1TB with prices starting from $49.99. For more information on the complete OWC Mercury SSD line, including expert benchmark reviews, visit: http://eshop.macsales.com/shop/SSD/OWC/.

For more information on the OWC catalog of over 2,900 performance upgrades and accessories, or for reseller inquires, visit: http://eshop.macsales.com/

Apple site updated with new store layout, videos for iPad mini

Jordan Kahn Oct 23 2012 - 11:25 am PT

Apple just updated its website following the iPad mini media event with some new videos for the device as well as specs and updated product pages for the new 13-inch Retina MacBook Pro and other products. You can also now view a video of the keynote speech via a link from the Apple.com homepage.

Apple also put its store back online with many of the new products it just unveiled, and it appears to have tweaked its online store with a slightly new design.
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Apple unveils 13-inch MacBook Pro with Retina display starting at $1,699, ships today

Jordan Kahn Oct 23 2012 - 10:19 am PT

We had many of the details for the 13.3-inch Retina MacBook Pro ahead of today’s unveiling, but Apple Senior Vice President of Worldwide Marketing Philip Schiller just confirmed the device’s specs and pricing. As we told you earlier, the new 13-inch Retina MacBook Pro comes in two base configurations (with a third 2.9GHz dual-core i7 upgrade option available) and gets many of the enhancements that the 15-inch version received. Schiller noted that the device is 20 percent thinner than the previous generation 13-inch MacBook, and it includes a 2,560-by1,600 Retina display with 29 percent higher color contrast and 75 percent reduced reflection.

Apple also announced that the device would start at $1,699 for the base configuration, and it will start shipping today. Apple also showed a second configuration would be offered for $1,999. Both options below are configurable to a 2.9GHz dual-core Intel Core i7.

2.5GHz dual-core Intel Core i5 processor (Turbo Boost up to 3.1GHz) with 3MB shared L3 cache
2.5GHz dual-core Intel Core i5 processor (Turbo Boost up to 3.1GHz) with 3MB shared L3 cache

Some of the device’s specs—that Apple is now listing on its website— are below:
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Apple October 23rd event: What we know, expect and some new tidbits

Jordan Kahn Oct 22 2012 - 4:56 pm PT

Had you heard? Apple’s got a ‘little’ event going on at the newly-decorated California Theatre tomorrow where they will FINALLY showcase the iPad Mini, new Mac Minis, a Retina 13-inch MacBook Pro as well as software like iBooks 3.0 and iTunes 11.

First, the bad news: We’ve heard that the some of the iMacs that we found earlier have been pushed so far back that they might not warrant inclusion at the event this week. That doesn’t mean they are cancelled but because there have been some issues with the products and the including them is a “gameday decision”. We’re obviously hoping they make the docket.

And now the good news:
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More 13-inch Retina MacBook Pro pictures surface: 2 Thunderbolt ports, HDMI, 2560×1600 resolution

9to5 Staff Oct 19 2012 - 4:08 pm PT

15″ Retina MacBook Pro above, 13″ Retina MacBook Pro below (note no speaker and port/keyboard alignment):

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Another visit to WeiPhone.com forum thread [Google translation] (via MacRumors) from last week yields some additional new pictures of the upcoming 13-inch MacBook Pro. You can see different placement of the side jacks as they relate to the keyboard and lack of speaker.

There’s nothing unexpected but it does seem to confirm a few things:

2 Thunderbolt ports like 15-inch Retina and unlike 13-inch Pros
The Windows screens seem to confirm the 2560×1600 pixel display
HDMI port like Retina 15, unlike Pro 13.

We expect to see the 13-inch Retina MacBook Pro at the October 23rd event with a base price in the $1599-1699 area. More pictures below:

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Estimated prices on 13-inch Retina MacBook Pros: Starts around U$1,699

9to5 Staff Oct 19 2012 - 7:15 am PT

Alongside the new mini/iPads, Mac Minis, and iMacs, Apple will reveal a 13-inch MacBook Pro with Retina Display on Oct. 23. We have now received pricing information on the base model and the “best” model. We believe the entry model 13-inch Retina MacBook Pro will cost roughly $1,699 at launch, based on wholesale prices we received, while the higher spec model will cost $200 to $300 more.

The base model Retina MacBook Pro retails for $2,199 in the United States, so the 13-inch varieties would create a more inexpensive option for those who also prefer a smaller device. We expect these to be available shortly after launch, but we can probably expect some supply constraints as we saw with the 15-inch Retina MacBook Pro. We also expect initial supply constraints on some of the new iMacs.

It sounds like the 13-inch Retina MacBook Pro will have a 2,560-by-1,600-pixel display (the same as a 30-inch Cinema Display), with the effective area being the same as the 1,280-by-800 screens as the current MacBook Pros when used in pixel-doubled Retina mode. We do not yet have other specs on the Retina Pro configuration, but we will update as that information comes in.

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