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The Uncarrier

T-Mobile is the 3rd largest U.S. wireless carrier behind Verizon and AT&T. Owned by German parent company, Deutsche Telekom, T-Mobile has been using its “Uncarrier” marketing campaign to grow its market share since 2013.

With what seems like a good amount of success over the past few years, T-Mobile continues to announce new initiatives like discounted plans for seniors, Netflix included with service, and pushing competitors to bring back unlimited data plans.

As of April 29, 2018, T-Mobile has joined forces with Sprint and will now be re-branded to simply T-Mobile, with the Sprint brand completely going away.

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T-Mobile announces free iPhone 7 promo for switchers + free MLB.TV & At Bat Premium for all customers

As it has done in the past, T-Mobile today kicked off its latest promotion offering switchers a free iPhone 7 (or an iPhone 7 Plus or higher capacity mobile for an extra cost).

In addition, the company announced it will kick off a promotion April 4th that will offer a free season-long MLB.TV Premium subscription and MLB.com At Bat Premium via its T-Mobile Tuesdays app that offers weekly perks for customers.
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The new wave of ‘unlimited’ data plans: How Verizon, Sprint, T-Mobile, and AT&T compare

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Over the last week, all four of the major United States carriers either announced new unlimited data plans or made changes to existing plans in an effort to better compete. With all four carriers offering some form of unlimited data, now may be as good of a time as ever to analyze your current plan and think about switching.

Read on for a breakdown of what each plan has to offer…


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After showing out for President Trump, Masayoshi Son looks at merging Sprint and T-Mobile

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A new Reuters report today shares that SoftBank is willing to hand over control of Sprint to Deutsche Telekom’s T-Mobile to make a merger happen, according to unnamed sources close to the matter. Discussions haven’t begun yet, but are expected to start in April after the FCC auction of airwaves and anti-collusion ban is over.

With Verizon and AT&T both fighting to keep customers with new unlimited plans this week and 5G networks on the horizon, a merger could be mutually beneficial for Sprint and T-Mobile.


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T-Mobile responds to Verizon’s new unlimited plan by removing HD streaming & tethering restrictions

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Just 24 hours after Verizon introduced its new “unlimited” data plan, T-Mobile is firing back by removing some of the restrictions placed on its own “ONE” unlimited plan.

T-Mobile CEO John Legere announced the changes in a series of tweets of tweets this afternoon, saying that the carrier was lifting the HD streaming and hotspot restrictions…


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Sprint’s latest unlimited data plan includes up to 5 lines for $90/month for a limited time

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In their latest effort to pull customers away from other carriers, Sprint has started offering a new unlimited plan with up to 5 lines for $90/month. This limited time offer from the fourth most used U.S. wireless carrier comes on the heels of T-Mobile simplifying and bundling taxes and fees into their plans. In contrast, last month both AT&T and Verizon made changes to dissuade their customers from continuing on with grandfathered unlimited plans. We’ll break down the fine print of Sprint’s newest offer after the break…


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T-Mobile now includes fees & taxes in ONE pricing and introduces ‘Kickback’ program

T-Mobile’s CEO John Legere took the stage at CES 2017 today to share the latest Uncarrier news. T-Mobile has announced they are going “All in” on their T-Mobile ONE plans. This means starting on January 22, new customers will only be able to choose the ONE plan. Additionally, the carrier will be including all fees and taxes into the price of your T-Mobile ONE plan.


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iPhone 7 BOGO deal returns to AT&T, T-Mobile offering switchers free DirecTV Now, more

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If you buy an iPhone 7 from AT&T this week, you can take home a second iPhone 7 for free thanks to the carrier’s latest BOGO offer. The buy one, get one free promo only runs through Christmas Eve, however, so you’ll have to jump on it fast. Meanwhile, T-Mobile is trying to steal a few AT&T customers with free year of the carrier’s new DirecTV Now streaming video service…


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T-Mobile’s latest un-carrier move is ‘DIGITS,’ a Google Voice-inspired phone number service

[UPDATE: T-Mobile pulled their DIGITS sign-up page after a glitch exposed unintended customer information. It appears the issue is now solved and the page is back up and running.]

Known for pushing the envelope, as far as cellular carriers are concerned, T-Mobile has disclosed the details of its new program ‘DIGITS’ in an un-carrier announcement today. Certainly taking cues from Google Voice, the new Digits initiative aims to provide users with phone number flexibility and convenience, and includes multiple phone number solutions as well. The company is launching a limited free beta for T-Mobile customers (with post-paid accounts) starting today.
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T-Mobile says don’t update, iOS 10 causing ‘connectivity issues’ for iPhone customers, fix coming soon [Updated]

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Update: T-Mobile says the issues have been resolved. Here’s a support document regarding the situation.

T-Mobile is warning iPhone customers not to update to iOS 10, the latest software version, after several customers have reported ‘connectivity issues’ caused by the update. The issue appears to be affecting iPhone 6, iPhone 6 Plus, and iPhone SE customers, according to the carrier, although it’s possible a wider group of iPhones including the iPhone 6s and iPhone 6s Plus could be as well.


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T-Mobile offers free iPhone 7 to anyone who trades in an iPhone 6/s, deal starts tomorrow alongside pre-orders

It’s not even iPhone 7 pre-order day yet and T-Mobile has already dropped an amazing deal for the updated smartphone.

New and existing customers can get an iPhone 7 for free with the trade in of an iPhone 6/6s. T-Mobile will hand you up to $650 in monthly bill credits over a 2-year time span, which covers the cost of a 32GB iPhone 7. If you’re looking at a more expensive model like one with more storage or iPhone 7 Plus, you’ll be required to “pay a little more upfront.” The effective value of this offer is well above what you can expect from traditional trade in services.

T-Mobile’s free iPhone 7 promo is slated to go live at the same time pre-orders officially open on September 9 at 12:01am PT. You can pre-register now to receive a notification as soon as the offer goes live. Once you lock in your new iPhone, all you need to do is buy a case (especially for Jet Black!) and you’ll be ready for launch day. Amazon already has a ton of options available. But if you can’t find anything you like there, then be sure check out our roundup from yesterday for more options.


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All change with mobile plans: after AT&T upgrades, T-Mobile & Sprint go ‘unlimited’

T-Mobile Sprint

Following the modest upgrades AT&T announced to its mobile plans yesterday, both T-Mobile and Sprint have hit back with new ‘unlimited’ plans.

T-Mobile has replaced all its plans with a single one called T-Mobile One.

It’s 100% unlimited and comes with unlimited talk and text and unlimited 4G LTE smartphone data – including unlimited standard definition video – all on America’s fastest 4G LTE network.  And, it’s available at a great price: just $40 per line for a family of four.

As with all carrier plans, there are some caveats in the small-print …


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T-Mobile now lets subscribers stream unlimited video content from Apple Music over cellular with Binge On

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Last fall T-Mobile introduced its Binge On feature that allows subscribers to watch unlimited video from select services over their network, and today the carrier has expanded Binge On to include video content from Apple Music. This means T-Mobile customers can watch music videos or other video content through Apple Music without worrying about hitting a data cap. The carrier already supported unlimited audio streaming through Apple Music through its Music Freedom program.


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T-Mobile is giving Pokemon Go players free, unlimited data (and a free Wendy’s Frosty)

T-Mobile has announced today that for its next T-Mobile Tuesday promotion, Pokemon Go players — in the wake of what has been no less than an explosive launch — will receive free, unlimited data for the mobile game. Set to take effect July 19th, the Un-carrier will give its customers a full year’s worth of data that won’t count against their high-speed plan…


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T-Mobile offering free unlimited data to Simple Choice customers visiting Europe this summer

If you’re one of the 2.5M Americans planning a European vacation this summer, T-Mobile has a pretty sweet deal for its Simple Choice customers: free unlimited speed data throughout July and August, up from the normal 128Kbps limit.

The Un-carrier today announced it’s unleashing summer travel, giving customers unlimited high-speed data, up to 4G LTE speeds, throughout Europe all summer long […]

Starting July 1st all the way through August 31st, T-Mobile’s giving Simple Choice customers unlimited high-speed data across all of Europe (except Andorra) – all at absolutely no additional cost – so you can share, Skype, snap and scope every moment of your European holiday … 


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Report says Facebook video could be next in line for T-Mobile’s Binge On free data streaming

If there’s one thing guaranteed to eat your data plan’s allowance at an alarming rate, it’s streaming video. T-Mobile has been gradually adding more services to its Binge On program – which allows customers to stream lower-quality video from specific services without using up any of their data – and Re/code reports that Facebook video may be next in line.


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T-Mobile’s Uncarrier 11: Free stock, gifts every Tuesday, & inflight Wi-Fi with Gogo

T-Mobile Uncarrier 11 #GetThanked

In the latest installment of their Uncarrier initiatives, T-Mobile today announced their new #GetThanked campaign. The campaign puts a focus on “thanking” T-Mobile customers for their loyalty to the company and brand by giving away free T-Mobile’s stock, gifts and promotions ever Tuesday, and inflight Wi-Fi for domestic fliers with Gogo.


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T-Mobile adds 16 more services to Binge On & Music Freedom data-free streaming incl. Amazon Music, EPSN Radio, Spike, more

T-Mobile is adding more services to its Binge On and Music Freedom features, which allow its customers to stream video and audio content from certain apps without eating into their wireless plan’s data allowance.

“It’s a fact … Un-carrier Data is different than Carrier Data. It’s better! Nobody does data like T-Mobile!” said Legere. “Un-carrier Data is not only faster, it lasts a lot longer than the other guys… As of today, you stream unlimited music and video from over 100 providers – without ever touching your Un-carrier Data or worrying about overages—and you can stash what you don’t use for later. Try that with Carrier Data. It’s gone in a flash, and you’re getting hit with penalties—or they repossess it after a month or two. Ridiculous!”

Among the 16 total new services being added today, users can now stream audio data-free from Amazon Music, Chilltrax, ESPN Radio, OHIO.FM, PreDanz and Uforia.

And for video, services officially added to the list today include  Dailymotion, EPIX, OVGuide, OWNZONES, Viki, YipTV, 120 Sports, Nickelodeon, Spike, and TV Land.

T-Mobile shared some stats about the Binge On and Music Freedom initiatives noting that users have streamed approximately 90 billion songs without using data since launch (around 210 million songs a day). It also pointed out that its users “are watching 2x more from free streaming sites on plans with limited data and have streamed over 190 million hours of video for free.”

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The addition of the new services today brings up the number of audio and video services supported by Binge On and Music Freedom to 100 total. You can view a full list of supported services on T-Mobile’s website.

How to get a free year of MLB.TV Premium if you’re a T-Mobile customer, a $109.99 value

T-Mobile may not have the wireless coverage fidelity that bigger providers like AT&T and Verizon possess, but no one can argue that it isn’t trying to do everything in its power to stand out in other ways. Between April 3rd and April 10th, T-Mobile customers can sign up for a free year of MLB.TV Premium service, a $109.99 value, that features live games for the entire 2016 MLB season.


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