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Apple burning bridges with the developers it needs to make Vision Pro a success – Macworld

Apple’s “malicious compliance” with Europe’s Digital Markets Act (DMA) is burning bridges with the very people the company needs to make Vision Pro a success, argues a new editorial.

The piece suggests that Vision Pro’s current market is so small that developers can afford to ignore it – or even ensure their iPad apps can’t run on it – which is something they are more likely to do if they are angered by Apple’s treatment of them …

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Meta ‘optimistic’ about Vision Pro as it hopes to be the ‘Android’ of the AR/VR world

Mark Zuckerberg Meta Quest Apple Vision Pro headset

Meta is reportedly banking on the launch of Apple Vision Pro helping boost its own VR headset business. A new report from The Wall Street Journal, which cites “people familiar” with the matter, says that Meta is hoping Vision Pro will “reinvigorate its $50 billion metaverse effort, which consumers have yet to widely embrace.”

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Apple Vision Pro delay hits pre-order customers with February 2 ship dates [Update]

Vision Pro scalpers | Apple promo image of headset

Update: Customers who received delay emails yesterday are now being told that the update was made in error. Original ship dates are still being honored.


Apple Vision Pro inventory has been a mystery since pre-orders started almost a week ago. Earlier this week we saw a highly uncommon second wave of in-store pickup options for launch day. Now some Vision Pro pre-order customers are reporting a disappointing update on their delivery dates.

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Prepare for Apple Vision Pro with these must-have accessories ready for launch

With the VisionPro finally set to release on February 2nd and people already have put their pre-orders in; my question is, what type of accessories will there be at launch? When Apple enters a new product category that usually means that a brand new accessory industry is born. The iPhone accessory market made roughly $32 billion in 2022 alone. So with the VisionPro incoming, that means there is an opportunity for brands and manufacturers to capitalize! Here are some of the accessories I am most excited about.

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Vision Pro scalpers used bots to place thousands of pre-orders; face check no barrier

Vision Pro scalpers | Apple promo image of headset

A new report reveals that Vision Pro scalpers used bots to place thousands of pre-orders for the device, with eBay ads appearing even before pre-orders opened. eBay listings showed prices of up to $10,000.

Although placing a Vision Pro order requires both an Apple ID and a face measurement, a company which works to help companies block bot activity says that these bots were able to circumvent the face check …

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You might not need prescription lens inserts for future Apple Vision products

You might not need prescription lens inserts | Illustrative image of inside of VR headset

Vision Pro isn’t large enough to accommodate eyeglasses, so wearers will need prescription lens inserts instead. But that might not always be the case: A new Apple patent describes a way to electrically adjust the displays to suit your vision.

The system Apple describes is done dynamically, so it can effectively match a different prescription for each eye, and also allow switching the same device between multiple users with different prescriptions …

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Attaching ZEISS Optical Inserts to an Apple Vision Pro requires special pairing process

Apple Vision Pro prescription ZEISS lenses

Apple has partnered with ZEISS to provide corrective lenses made specifically for Vision Pro, and customers can buy these optical inserts directly from Apple when ordering a Vision Pro. However, what some people may not know is that the device requires some kind of special pairing process to work with the ZEISS Optical Inserts.

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Vision Pro sales estimated at 160k to 180k over first three days

Vision Pro sales estimate | Apple promo image of virtual desktop

Vision Pro sales have been estimated at 160,000 to 180,000 over the first three days of pre-orders in an analyst report. That’s somewhere over 40% of the 400,000 units Apple was reportedly expecting to sell in the first year.

While the estimate sounds impressive, the analyst does inject a note of caution, and we’d also add our own riders to it …

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Apple Vision Pro buyers being notified about having their prescriptions verified by ZEISS

Apple Vision Pro prescription ZEISS lenses

Pre-orders for the Apple Vision Pro began this Friday in the United States, with prices starting at $3,499. Customers can also buy some accessories, such as a Travel Case and ZEISS corrective lenses. To buy these optical inserts, customers must upload a valid prescription – and Apple is now informing customers whether or not their prescription has been approved.

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Apple reveals Vision Pro’s weight for the first time: Here’s how it compares

2nd-gen Vision Pro | Apple promo shot of Tim Cook with 1st-gen models

For the first time, Apple has revealed how much Vision Pro weighs. According to the company, Vision Pro weighs between 21.2 and 22.9 ounces (600 to 650 grams). Apple has also confirmed that the Vision Pro’s standalone battery weighs 353 grams.

That variation in weight is due to the Light Seal and head band configuration, Apple says.

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Vision Pro apps: Why some big brands have actively opted out

Vision Pro apps | Apple promo image on a plane

With pre-orders open, we know which of Apple’s Vision Pro apps will be pre-installed – but we also know some major third-party apps have no current plans to support the device.

While there’s still time for things to change, it’s already clear that some developers have made a deliberate decision to stay off Vision Pro, going so far as to block their iPad apps from running. That’s likely for three reasons …

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